|
Target group:
e-commerce Magazin is aimed at decision-makers and strategists in sales, purchasing, marketing and communications. Additionally, it is aimed at all consultants that help their customers from medium-sized companies in all matters of advertising, buying and selling online; as well as market researchers, universities, trade associations, organisations, government and administration.
|
|
Brief description:
We define eCommerce as all transactions that empower electronic commerce via the internet, that is, the ‘trade of goods and services online’.
Because of that, anybody responsible for buying, marketing, advertising, sales, customer service etc. in any company, large, medium or small, will need to keep themselves intensively informed about it so the company or organisation will be successful in the future.
By using internet solutions for information and communication technologies, you aim to realise eCommerce for your company or project. This means that you aim to trade, that is offer, search, choose, buy and pay for goods, services and products online, exclusively or additionally. By this, you contribute to the economic performance and efficiency of your company.
■ The editorial team of e-commerce Magazin defines itself as mediators between suppliers and their market and reports independently, competently and critically about current trends, strategies, applications and solutions on the field of eCommerce, in a local, national and even global context.
■ e-commerce Magazin aims to aid you in choosing, implementing, running and developing solutions and systems for eCommerce that will in turn further the trade of goods and services online.
■ Cost and profit orientation on the background of each relevant market are important aspects of eCommerce.
■ Technological issues are presented on a comprehensible level and serve to further communications between internal or external IT service providers and the business decision makers.
e-commerce Magazin is a modern, professional magazine, immediately useful to enterprises and entrepreneurs. As a result, this will be reflected in the operative and strategic success of the company. The reports in e-commerce Magazin analyse market trends and support its readers by comprehensively presenting complex contexts in practical application. As a service, e-commerce Magazin offers useful market overviews and checklists, rounded off by current information online. Thus, e-commerce Magazin offers a basis for evaluating and using technology in your company, making you fit for the future.
|
